When the opportunity to take advantage of the Local Services Ads for your businesses arises, you will need to get onto this quickly to take the best out of this opportunity. Get started with Google’s Local Services Ads and pay only for the leads not for clicks.
Local Services Ads help you connect with people who search on Google for the services you offer. Your ads will show up for customers in your area, and you only pay if a customer contacts you directly through the ad.
Google Local Services Ads will be a game-changer for small to medium businesses that target customers in the local area. We think this is going to make Searching for trades and services dramatically different, for consumers too.
According to initial roll out of the program, Google’s Local Services ads get clicked on at least 12% of the time. It is a huge difference, especially your business only charged a fee when a potential customer asks for you to get in touch instead of the standard pay per click on searches on Google.
In an environment where customers believe they are time poor to evaluate different local trades, who may, or may not answer the phone, may or may not turn up, risk of hiring an inexperienced tradesman to do the task.
Google’s Local Service Ads remove the risk and add them right at the top of the search results. The $2000 Guarantee from Google that the work will get done, or it is covered by Google is an added bonus for customers who wants a peace of mind.
How much does local service ads cost?
Unlike the standard Google Ads where you are charged per click on your ad, Local Service Advertisers will only be charged for valid leads. The cost for each lead depends on the type of job and the market your business is operating in. Therefore, the cost for each lead can range from $6 to $30.
Are local service ads worth it?
Local Services Ads are definitely worth it especially when the rate of qualified leads exceed that of Google’s standard paid search campaigns or from other digital marketing channels.
Is there a limit on number leads, a business can receive from Local Services Ads?
There will be a limit to how many phone calls you will likely be able to acquire during any given week.
What happens if the leads received was a poor match or fraudulent?
If you receive a lead from the Local Services Ads that is either fraudulent, spam, or was a poor match, you can even dispute the charge for credit to be used in the future.
Where will the Google Local service ads be displayed?
At the time of writing, the Local Services ads are shown at the top of Google Search results when people search for the services you offer in areas you’ve chosen. Potential customers can click or tap on your ad to either call you or send you a message request.
The Local Service Ads with the Google Guarantee are not available everywhere yet. Click on the form at the bottom to register your details and we will let you know as soon as we know.
To make your registration process easier and faster:
